Mike Man
Performance Marketing Manager at Scopely
Based in Vancouver, Canada
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Seniority
Manager
Department
Advertising & Marketing
Location
Vancouver
Industry
Entertainment Providers
Company size
3.8K
Contact information
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m•••••••@scopely.com
Phone
5 credits+1 ••• •••• ••••
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Background
About Mike Man
15 years of Online/Digital Marketing experience in Games (Mobile, PC, Console), and Entertainment, launching games/products with major brands/IP, including: Avatar: The Last Airbender, Jackass, Age of Empires, Warhammer, Gundam, Metal Gear, Resident Evil, FIFA, as well as Rihanna, Skype, and a host of top YouTube Influencers as well. Companies include various mobile/PC game studios, Nokia, and EA, partnering with Paramount, Microsoft, Bandai Namco, Konami, Capcom and more. Driven all Marketing for game/product/content launches: Product / Brand Development, Presence Advertising / User Acquisition (UA) App Store Optimization (ASO) and Features Influencer Management Public Relations / Media coverage Co-Marketing campaigns Social Community development While I develop Strategies and manage cross-discipline teams to carry it through, I also enjoy being hands-on as the digital landscape continually evolves. I ensure Marketing fires on all cylinders and step in as needed. I am pragmatic, and prefer a data-driven approach, while I also possess a creative sense to help bring products to life. I’m an all-rounder, and love diving into all aspects of Marketing.
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