Miles Hoogwerf
Senior Manager, CRO & Insights at Youwe
Based in Rotterdam, Netherlands
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Seniority
Other
Department
Other
Location
Rotterdam
Industry
Technology; Information and Internet
Company size
235
Contact information
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m•••••••@youweagency.com
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Background
About Miles Hoogwerf
Senior CRO, AB testing & Insights Specialist based in Rotterdam, currently leading an experienced experimentation team. Eight years experience helping ecomm & SaaS brands turn insights into action—unlocking better user experiences, higher conversion rates, and stronger business outcomes. Love to build and scale data focused strategies that make a real impact. Designing A/B testing roadmaps and conversion funnels. I'm an experienced team leader that implements measurement frameworks. I bring a full stack optimisation mindset to every project. Core skillset: → A/B Testing & Experimentation Strategy → Conversion Rate Optimisation (CRO) → Product & Funnel Performance Management → Data Analytics & User Behaviour Insights → Ecommerce Growth Strategy → Team Leadership & Cross-Functional Collaboration Always happy to connect with people who geek out over digital growth, smart testing, and building better online experiences.
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