Minda Peralta

Background

About Minda Peralta

Hi, I’m Minda — an Art Director and digital strategist with 7+ years of experience bringing brands to life through bold visuals, smart strategy, and seamless execution. From national campaigns to grassroots brand launches, I’ve worked across a wide spectrum of industries and audiences — including global names like Visa, Canadian Tire, NFL Canada, Mondelez (Ritz, Cadbury & Oreo), and Maple Leaf Foods, as well as purpose-driven organizations like Black Opportunity Fund and Jumpstart. My superpower? Taking ideas (big or small) from concept to final execution — always with creativity, intention, and impact. I also love infusing AI into my process to unlock new levels of efficiency and innovation. I’m passionate about storytelling that not only looks good but drives results. Whether I’m building out a campaign or shaping a brand’s visual identity, I bring a thoughtful, collaborative approach rooted in strategy and elevated by design. Let’s connect — I’m always open to creative collaborations, freelance opportunities, or just good conversations about where design is heading next.