Morgan Cloward

Background

About Morgan Cloward

Economic Development • Adjunct university instructor • Internet marketing and retailing • Marketing and Sales staff management • CDBG Specialist • Search engine marketing • Blogging • Former magazine editor EXPERIENCE 11/2016 - Present Layton City Layton, Utah • Helping recruit and guide businesses looking to locate to Layton City • Writing weekly blog articles highlighting Layton City • Project Supervision: myHometown Layton Initiative • Disburse, monitor U.S. Department of Housing and Urban Development (HUD) CDBG funds given to non-profit agencies • Interface with HUD • Negotiating contracts governing granting of CDBG funds • Project/Program Supervision: Family Connection Center, Davis School District/Have a Heart Housing Construction Program, Lantern House, Safe Harbor, Youth Court, Home Down Payment Assistance 6/2002 – 11/2016 ABC Office Kaysville, UT Director of Marketing and Sales Directing online retail marketing efforts for leading office equipment retailer. Managing sales and marketing staff. Customer service, sales, training, researching, creating, and implementing marketing campaigns, SEO, PR campaigns, budgeting, direct mail – 1/31/2002 IKANO Communications Salt Lake City, UT Marketing Manager Directed corporate and client marketing efforts. Trained clients how to market their branded Internet services. Researching, creating marketing campaigns, ad layout/design, budgeting, writing ad copy, conducting direct mail campaigns, writing PR features, press releases, technical documents. - EDUCATION 5/2003 Mercy College Dobbs Ferry, NY Master of Science Degree MS - Direct Marketing 12/1988 Weber State University Ogden, UT Bachelor's Degree BS - Communications/Broadcasting, Minor in Photography 6/1981 Specialties: Online retailing, marketing management, sales management, online advertising, SEO, email marketing, PR, direct mail, copy writing, editing, university instructor.