Moritz Meyer

Background

About Moritz Meyer

Since April 2025, I have been the Chief Operating Officer at HitchOn. In this role, I ensure that the results of our work best meet the requirements of our clients and that we continuously find new and creative solutions in a rapidly changing media world. I am well-connected in the media industry, the creator scene, and on social media. I love bringing people together and am always full of ideas for new collaborations and projects. I joined HitchOn in September 2020 and took over the management of agency communications and soon after, social media management. In September 2022, my area of responsibility expanded. As Director Broadcast, I advised and managed all our client projects from the moving image, streaming, and TV sectors. I have been working in the media industry since 2005 and have done many different jobs. I was a local journalist, online editor and video reporter, press spokesperson, castle blogger, book author, and communications consultant. I have worked freelance, organized tech conferences, and taught at universities. I know more about Marvel Comics and Star Trek than is good for me, and I clear my head while kayaking – preferably in Slovenia, but the Rhine near Cologne works too. Connect with me if you want to talk about these topics: The creator economy and how it is changing the media world. Whether media house or brand: collaborations with creators make it easier to gain attention, reach new target groups, and communicate authentically. I have worked with some of the largest and most successful creators in Germany and support the development of long-term creator relationships. Using social media responsibly. As a journalist and communication expert, I have experienced the light and dark sides of social media firsthand. Creative communities face isolation and polarization. I advocate for a conscious and mindful use of social media and stand for this at HitchOn. Agile working and modern leadership. Digital technologies and agile methods have radically changed the way we work together. As Chief Operating Officer, I focus on efficiency and good processes. At the same time, I stand for a modern leadership style that enables flexible working, communicates appreciatively, and gives teams and employees the freedom to take