Murat Erdan

Background

About Murat Erdan

Brand and Programming Manager | Marketing Specialist | Media Production Manager With a dynamic career spanning 25 years in radio broadcasting, I am a seasoned Brand and Programming Manager with proven expertise in brand management, data analysis, market research, and strategic planning. I have successfully directed and implemented impactful branding strategies for top-rated radio shows, cultivated exclusive partnerships, and generated substantial non-traditional revenue. My skill set includes leadership, technology proficiency, and effective communication, making me a valuable asset for innovative marketing campaigns. Key Competencies: Brand Management Data Analysis Market Research Campaign Management Strategic Planning & Implementation Technology Proficiency Leadership Skills Revenue Generation Innovation & Change Management Effective Communication Skills Scheduling and Logistic Skills Collaboration Professional Journey: Current Role: Assistant Director of Branding and Programming/Midday Host - FL/JVC BROADCASTING - WFYY/Orlando Spearheaded the creation and implementation of branding strategies, ensuring a consistent station image. Supervised daily operations, music scheduling, and station branding. Played a pivotal role in collaborative efforts for generating non-traditional revenue through events. Previous Roles: Director of Branding and Programming/Afternoon Host - FL/JVC BROADCASTING - WOTW/Orlando Established robust brand recognition in the Orlando metropolitan area through strategic marketing. Developed exclusive brand partnerships with major corporate theme park brands. Analyzed data to understand the audience, providing guidance to On-Air talent and orchestrating revenue-generating events. Early Career Highlights: Weekend/Fill-In Host - CBS RADIO - WZGC/Atlanta Syndicated Morning Show Host - COX MEDIA GROUP - MURPHDAWG & CJ IN THE MORNING Morning Show Host - COX MEDIA GROUP - WBTS/Atlanta Assistant Director of Branding and Programming/Night Show Host - COX MEDIA GROUP - WHZT/Greenville Assistant Music Director/Creative Services Director/On Air Host - JVC BROADCASTING - PARTY 105.3 Education & Achievements: Bachelor of Fine Arts in Communication Arts - New York Institute of Technology (May 1998) Program Director of the Year Nominee (2013) I am eager to bring my wealth of experience, strategic mindset, and passion for innovation to a dynamic marketing role. Let's connect and explore how I can contribute to the success of your team! linkedin.com/in/murat-erdan-4694b45