Muthu Kumar S.

Background

About Muthu Kumar S.

Hey there! I'm Muthu, a performance marketer with 10 years of specialization in helping B2B SaaS companies scale their paid advertising efforts on platforms like Google Ads, LinkedIn Ads, Meta Ads, and Bing Ads through all weather growth strategies and win pipeline profitably. — I’m the right fit for you if you’re facing challenges like: Wasting ad spend on underperforming campaigns without seeing real results Struggling to generate high-quality MQLs & pipeline from paid channels Unsure how to optimize Google & LinkedIn Ads to drive efficient growth CAC is too high, and you're looking for a sustainable way to scale Not seeing enough conversion uplift from retargeting & deal acceleration campaigns Broken or incomplete conversion tracking, making it hard to measure success — With over 10 years of experience and having managed multi-millions in ad spend, I’ve helped SaaS brands like Hotjar, Lokalise, Wiza, HyperVerge, ColdSender, CloudToday, Gable, and Persana AI achieve sustainable growth through results-focused paid media strategies. Hotjar: Reduced CPA by 94% on YouTube prospecting campaigns Lokalise: Increased trial sign-ups by 250% in 6 months via Google Ads Wiza: Achieved an 88% uplift in sign-up conversions with a strategic restructure HyperVerge, ColdSender, CloudToday, Gable, Persana AI: Scaled paid acquisition while optimizing efficiency & ROAS At StatPPC, I work with founders and growth leaders to refine their paid acquisition models, scale pipeline efficiently, accelerate deal stages, and turn ad spend into revenue. Let’s chat if you’re ready to scale your paid ads and drive real growth! Email me: muthu@statppc.com Book a strategy call: https://calendly.com/balachandran_s/quick-chat I'm excited to help you achieve profitable, scalable growth