Natalia Cabot

Background

About Natalia Cabot

Communication and Marketing professional with over 10 years of experience designing, leading, and managing comprehensive 360º marketing and communication strategies. Skilled in planning and executing integrated multichannel campaigns across digital, social media, corporate communication, events, and advertising, with a strong focus on aligning communication efforts with business objectives to drive growth and brand positioning. Proven leadership in managing cross-functional teams and coordinating complex projects, ensuring cohesive messaging and maximum impact. Experienced in B2B technology and healthcare sectors, including support in clinical trial environments, bringing regulatory awareness and process optimization skills that complement marketing initiatives. Core strengths:* Strategic marketing and communication leadership * Cross-sector versatility and business-focused approach.* Strategic planning aligned with business objectives and brand positioning * Design and leadership of comprehensive 360º marketing and communication strategies * Management and coordination of multichannel campaigns * Development and execution of internal and external communication plans * Project management and leadership of multidisciplinary teams * Data analysis and campaign optimization to maximize ROI * Proficient in digital tools: CRM, Google Analytics, marketing automation platforms, etc.