Neil Eatson

Background

About Neil Eatson

Most brands think Amazon is a retail channel. We've spent years proving it isn't. We help brands reach the right audience across the entire Amazon ecosystem. On and off the shelf.One of just 33 Amazon ATAP-certified agencies globally — We're independent, and built exclusively on Amazon's DSP. We use Amazon's own first-party, real-time data to reach your audience in active consideration — on Amazon, Prime Video, ASTV, IMDb, Twitch and across premium publisher networks, CTV, Audio OLV or display off Amazon — whether your brand sells on Amazon or not. We call it non-endemic DSP. The brands using it right now are reaching high-intent audiences with a precision that Meta and Google simply can't match — with full data transparency and zero retention. In 25 years working in digital media I've seen a lot of "game changers." This one actually is. If you're a marketing leader wondering whether Amazon DSP belongs in your media plan — or whether you're getting the most from it already — let's talk. Even a 20-minute conversation tends to be worth it. neil@wereliberty.com wereliberty.com