Nicholas Exarchakos

Background

About Nicholas Exarchakos

As an experienced SEO and Analytics Manager, I specialize in developing and executing strategies that increase website traffic, revenue, and search engine ranking. My expertise includes conducting in-depth keyword research, optimizing website content for on-page SEO, and managing off-page SEO activities that drive website authority and rankings. With regular website audits, I ensure optimal performance and address any technical SEO issues.My international SEO practices have helped me lead SEO efforts for new market launches, collaborating with teams to integrate best practices into all aspects of the website. As a manager, I mentor and lead an SEO team, conduct regular website audits, and analyze competitor SEO strategies to stay ahead of industry trends.I'm passionate about data-driven decision-making and regularly develop and present SEO reports and dashboards to key stakeholders. With custom reports and dashboards in GA4, I provide actionable insights to improve website and app performance. My experience in successfully leading migrations of Universal Analytics to GA4 and Google Search Console data to BigQuery has helped me become a main point of contact for SEO and analytics matters.