Nick Allen

Background

About Nick Allen

Are you a Director of a mortgage lender who needs new product innovation? Do you need to attract new customers by engaging them with compelling marketing? Are you looking to increase your lending book over the next 12-18 months? 🤷‍Are you a start-up where you need someone who has a variety of key skills as well as a specialism? Are you anxious that you may lose ground with your competitors by struggling with creating compelling messages to your audience about your products or services? Wouldn’t it be better if you had the skills of someone who thinks outside the box and has the skills across a number of key disciplines who could help increase revenue so that you can focus on the bigger picture? In my 25 years of experience within financial services I have increased lending book size by in excess of £1bn from new and existing customers in developing, launching, and expanding diverse product portfolios by creating compelling marketing strategies for heavily regulated intermediary mortgage and retail banking industries. Passionate about delivering a great customer experience, I use data as well as market insights to help make informed decisions centralised around customer needs and outcomes. Spearheaded high-impact marketing initiatives and defined goals and priorities based on business intelligence and analytics. This is why an Exco member said “I’ve known Nick for the past 20 years and he’s worked for me directly for around 12 of them at different organisations within the UK mortgage market. Nick has an extensive broad range of skills and knowledge including marketing, product development/proposition and sales enabling him to create a great customer experience across all three disciplines. Nick has also led a number of key business initiatives ensuring they get delivered on time, within budget, and can create personable relationships with all stakeholders to ensure everyone is on the same page/journey to get these implemented.” If you want to increase productivity across a number of functions, and drive further revenue whilst reducing risk, call me on 07884 493880 for a confidential conversation. I look forward to helping you. Specialties include: Developing new products, creating compelling marketing messages, strategy, Developing new product propositions, Change management, Enhancing the overall customer experience/journey Stakeholder engagement/team leadership/ management