Nick Lin
Cathay Life Insurance Co, Ltd at Cathay Life Insurance Co., Ltd
Based in Taipei, Taiwan
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Seniority
Staff
Department
Customer/Client Service
Location
Taipei
Industry
Insurance
Company size
3.2K
Contact information
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n•••••••@cathaylife.com.tw
Phone
5 credits+886 ••• •••• ••••
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Background
About Nick Lin
With over a decade of experience in business strategy analysis and project management, my expertise encompasses various areas, such as exploring business value, formulating strategies, implementing minimum viable products, agile development, managing marketing resources, expanding market share, and tracking project effectiveness.Lead a team in shaping digital development and health strategy within the insurance industry, achieving significant milestones, including:1. Created the wellness platform (FitBack), which boasts the highest user base in the Taiwanese life insurance industry, with over members- Integrated new business opportunities related to behavior-related insurance and increased interaction with policyholders- Developed a customer segmentation model and engagement strategies based on user engagement, value, and behavioral science- In collaboration with over 30 leading companies to build the largest wellness ecosystem in Taiwan, strategic partners including Garmin, Decathlon, 7-11, and Fitness Factory.2. Pioneered Taiwan's first online insurance platform, achieving remarkable and historical business sales with premiums reaching up to 1 billion TWD- Built a travel ecosystem through partnerships with leading players in the travel industry in Taiwan, including EVA Air, Cathay Pacific (Asia Miles), and OTA providers- Proactively engaged with regulatory authorities to ease regulatory constraints and obtained the first and only approval for an insurance regulatory sandbox application in Taiwan.Love to continuous learning, contributing to team success, taking initiative, innovative thinking, and demonstrating stress tolerance. Passionate about driving transformative change.
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