Nick Pomes

Background

About Nick Pomes

Nick Pomes is a creative and strategic communications professional specializing in social media management, digital storytelling and community engagement. With more than eight years of experience, Nick currently leads content strategy and execution across major platforms including Instagram, Facebook, LinkedIn, X (formerly Twitter), Threads and Bluesky. Under his leadership, his organization’s social media presence has consistently achieved outstanding results. Most notably, it earned the No. 1 ranking in Texas for overall social media engagement among all Division I institutions in Rival IQ’s 2025 Higher Education Social Media Engagement Report. Additionally, he guided an Instagram account from ranking No. 241 nationally in 2020 to No. 9 among over 350 Division I universities in 2025, growing its following by over users (a 115% increase) during that time. Nick believes in creating high-quality, timely and consistent content that clearly communicates an organization’s values and drives genuine engagement. He combines strategic planning, data-driven analytics and visual storytelling to build meaningful connections with diverse audiences, from current students and alumni to the broader community. Before leading primary social accounts for a major university, Nick produced engaging video content for collegiate athletics, creating cinematic game day highlights and recruiting materials. He also has freelance experience in photography and videography, supporting a diverse range of clients — from innovative online pharmaceutical brands and retail product launches to wealth management firms, local churches and educational institutions. Nick is proficient with multimedia production, social media analytics tools, Adobe Creative Suite, Final Cut Pro and Motion 5, consistently leveraging these skills to elevate brands and achieve strategic marketing objectives.