Niclas Westerlund

Background

About Niclas Westerlund

Helping Retail & Commercial Real Estate Turn Visitor Data into Actionable Insights At Indivd, we help retailers and commercial real estate companies make data-driven decisions by providing accurate, high-quality visitor data. Beyond just counting people, we enable businesses to understand visitor behavior, how they move, engage, and experience their stores, offices, or malls. With these insights, they can optimize their spaces, improve customer experiences, and drive growth. Why does this matter? In today’s competitive landscape, relying on assumptions is no longer enough. Businesses need reliable data to improve customer journeys, optimize staffing, and maximize conversion rates. That’s where Indivd makes a difference. My passion? Building long-term relationships based on trust, value, and collaboration. I believe that the future of retail and commercial real estate is data-driven, and I’m here to help companies take that step—every single day.