Nidhi Raj

Background

About Nidhi Raj

Nidhi is a creative strategist and award-winning marketing leader with expertise in business and product strategy, digital transformation, Brand building, Demand Generation, Customer Experience, building Go-to-Market strategy and Digital Marketing. She heads Strategic Marketing at Tata Teleservices and drives business growth and transformative change through innovative and sustainable marketing. She holds 18+ years of experience across industries and recognised with multiple industry awards and accolades. As a candidate at the Indian School of Business (ISB), Nidhi is also advancing her skills and knowledge in business strategy, management, and leadership. She is passionate about creating customer-centric, data-driven, and innovative marketing solutions that leverage cutting-edge tools and technology. She has a proven track record of delivering effective results through exceptional teamwork, clear vision, and operational excellence. Some of her key competencies include ABM, digital marketing, marketing automation, content strategy, social media marketing, segmentation, and analytics.