Niels Verhart

Background

About Niels Verhart

Brand strategist | Innovation leader | Design orchastrator | Creative connector I’m passionate about building brands that matter—brands that are rooted in purpose, design, and real human value. With 20+ years of experience at the intersection of brand, digital, and innovation, I’ve helped organizations—from global fashion houses to NGOs—transform how they connect with people. I specialize in creating new value propositions, leading multidisciplinary teams, and turning insight into action through design thinking, service design, and creative leadership. My sweet spot? Working with consumer brands that have a strong design DNA and a unique story to tell. Whether it’s reimagining customer journeys, boosting digital performance, or developing future-forward brand strategies, I love helping brands grow through a blend of creativity, empathy, and systems thinking. Key themes: Brand strategy | Innovation | UX | E-commerce | Design Thinking | Creative Leadership Let’s connect if you're building something meaningful and want to bridge the gap between brand, design, and experience. Keywords: Brand, Marketing Communication, Digital Strategy, Innovation, Digital Marketing, Design Thinking, Service Design, Customer Journey, Creative Leadership, Personas, Apps, Websites, Email Marketing, Webdesign, UX design, Process Management, Program Management, E-commerce, Content Strategy, Content Marketing, Fashion, Lifestyle, Brand Innovation, Branding, Brand management, Social Media Strategy, Interaction Design