Niyat Tekeste

Background

About Niyat Tekeste

I specialize in wholesale strategy, brand expansion, and retail development, helping brands navigate the wholesale landscape—from securing key retail partnerships to optimizing sales strategies. With a strong background in sales, merchandising, and financial strategy, I have worked with fashion, footwear, and accessory brands to drive revenue, increase market share, and position products effectively.Currently, I lead wholesale growth at VERO MODA Canada, managing relationships with major retailers and independent boutiques. My focus is on identifying white space opportunities, increasing sales and margins, and ensuring brands maximize their retail potential.Beyond my corporate role, I’m passionate about education and mentorship. Through my Sketch to Shelf course, workshops, and speaking engagements, I teach emerging brands how to navigate wholesale, structure pricing, and pitch to buyers with confidence. I also champion diversity and inclusion in retail, creating opportunities for women and entrepreneurs of color in the industry— What I Bring:• Expertise in wholesale sales & retail partnerships• Proven ability to scale brands & increase revenue• Passion for mentorship, strategy, and educationLet’s connect—whether you’re a brand looking to grow, a retail partner, or an industry professional looking to collaborate!