Olaf Emmerich
Geschäftsführer at Makromedia Online Gmbh
Based in Mainz, Germany
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Seniority
C-Team
Department
General Business & Management
Location
Mainz
Industry
Advertising Services
Company size
2
Contact information
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o•••••••@makromedia-online.de
Phone
5 credits+49 ••• •••• ••••
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Background
About Olaf Emmerich
Über 20 Jahre Erfahrung in Sales/Vermarktung von Print/TV/Online-Medien für btob und btoc - erfolgreiche Key-Account-Betreuung von Unternehmen und Agenturen - Entwicklung crossmedialer Vermarktungsstrategien - Übernahme und Ausbau eines Nischen-Buchverlags mit Multichannel-Produkten - Umsetzung Objekteinführungen in Print und Online Online-Marketing und Innovationsmanagement für digitale Geschäftsmodelle - Screening und Analyse von Entwicklungen im Online-Business (Portale, eCommerce, Mobile)- Entwicklung und Aufbau Content-Portale Lifestyle/Reisen/Shopping/Finanzen - Launch Re- Commerce-Marktplatz und Vergleichsportal für Energie/Versicherungen - fundierte Kenntnisse und Umgang mit interdisziplinären Kommunikationsmaßnahmen (Werbung Print/Online, Sonderwerbeformen, SEO/SEM, Social Media Marketing, Direkt Marketing, Mobile)- Kommunikationsstark und Präsentationssicher - Führungserfahren, Teamorientiert - hohe soziale Kompetenz Over 20 years of experience in Sales/Marketing of various media (Print/TV/Online) b2b and b2c - succesfull key-account management of companies and agencies - Developing and marketing of cross-media strategies - Introduction of new projects in print and online - Taking over and further developing of a niche book publishing house with multichannel distribution Online marketing and innovation management for digital business models - Screening and analysing of developments in online business (leadgeneration, ecommerce, mobile)- Developing and setting up of content portals for qualified lead generation in lifestyle, finance, shopping and travel - Launch of a re-commerce marketplace and a comparison portal for energy and finance - knowledge and handling of communication disciplines (advertising print/online, special ads, SEO/SEM, social media marketing, performance marketing, direkt marketing, mobile)- strong communicator - leadership proven and team-oriented - high level of social skills
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