Olivia Johnson

Background

About Olivia Johnson

Growing up as a competitive swimmer is where I found the true meaning of team, accountability, and resiliency. I had the honor of receiving multiple recognitions ranging from Tulane’s Athlete of the Year, USA Olympic Trial qualifier and the American Athletic Conference Team Honoree. I learned that it wasn’t from my work ethic, time management and drive alone. In fact, it was more from learning about how to navigate through various coaching styles, how to approach my teammates, and becoming comfortable with failure.MY INTERESTSI like to build meaningful relationships, create unique marketing strategies, identify new revenue streams, and transform chaos into something simple. Based on a recent survey I initiated, the people around me tell me my superpowers are strategic thinking, time management, and problem-solving.WHAT I HAVE ACHIEVEDMSA, Sports Administration [4.00/4.00]MBA [3.69/4.00] Generated over of revenue through new season tickets and renewals to all ticketed sports Developed and executed marketing strategies to increase brand awareness for four varsity sports B.A. Communications and Public Relations [3.57/4.00, Dean’s List for 5 semesters] Created a first-ever digital record book for the Indoor Volleyball team by researching statistics and competitive data poised for the upcoming season media book.Re-designed the Tulane Football team’s media central webpage by re-writing bios for over 150 athletes resulting in an 150% increase in clicks.When I am not at the racetrack, I am preparing for a marathon, swimming, doing CrossFit, or re-watching my favorite movies.Professional sports | Strategic Partnerships | Market Analysis | Digital Sports | Digital Content | Public Relations | Microsoft Suite | Sports Sponsorships| Social Media || Planning events | Data Analytics | Talent Acquisition | Partnership Activation