Oonagh Duncan
General Partner at Women's Equity Lab
Based in Canada
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Seniority
C-Team
Department
General Business & Management
Location
Canada
Industry
Venture Capital and Private Equity Principals
Company size
155
Contact information
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o•••••••@womensequitylab.com
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Background
About Oonagh Duncan
I’m the founder of Fit Feels Good, a habit-based fitness company helping women over 40 get in the best shape of their lives — even if nothing else has ever worked before.We focus on evidence-based training, behaviour change, and the reality of busy, complicated lives. No extremes. No fitness theatre. No pretending that motivation alone fixes everything. Just smart, sustainable systems that people can actually stick to.I’ve spent over 20 years in the fitness industry as a coach, educator, and entrepreneur. I’m the author of Healthy As Fck*(a #1 Globe and Mail bestseller), a multi-award-winning trainer, a TEDx speaker, and the host of the podcast Goals, Grit, and Some Woo Woo Sht* — a top-ranked show featuring long-form conversations with authors, researchers, founders, and cultural thinkers about health, habits, ambition, and what it really takes to build a good life.These days, my work spans a few interconnected lanes:• Growing and evolving Fit Feels Good as a modern, high-retention health company• Hosting thoughtful, curious podcast conversations with traditionally published authors and established thought leaders• Exploring investment and acquisition opportunities in aligned, mission-driven businesses — particularly women-led companies in health, education, and behaviour changeFor partnerships, media, or podcast inquiries, the best way to reach me is through the Fit Feels Good team at info@fitfeelsgood.com.
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