Parul Sanghai

Background

About Parul Sanghai

Lead product & cross-functional teams across the organization for successful product launches that meet business goals. Lead all aspects of product management - Strategic & roadmap creation as well as execution. Experienced with startups and large organizations. Analytical & consumer focused to build products consumer love. Able to break down & solve complex problems. Experience with managing large technically complex projects.• At Nexient/NTT Data, lead full product teams for custom software development for complex applications for our clients that meet client goals. Manage budgets of 20M+ and teams of 100+• At merQbiz, created product roadmaps & owned execution on it along with the engineering team. Launched export capability which accounted for 90% of orders, as well as integrated logistics.• At Ticketmaster/Live Nation worked on the strategy of a key initiative that would eliminate paper tickets completely. Worked on strategy with Chief Strategy Officer & executed & delivered the 1st phase• At Luxurylink.com, an e-commerce startup in the travel space, increase site conversion by 18%, bounce rate reduced by 10%• At Provida Life Sciences, designed & launched a brand new mobile app that drew 60% of subscribes & hence customer engagement & increased LTV by 5%Specialties include:o Team leadership o Web and mobile strategy and executiono Strong analytical, organizational, and problem-solving skills with the ability to interpret data and corporate goals into key learnings and product roadmapso Manage product execution - Create business and product requirements, lead cross-functional teamso Excellent UX skills including research, user-testing & A/B testing; project management & communication