Patrick Buddington

Background

About Patrick Buddington

With over 40 years of experience spanning Marketing, Sales, Branding, Product Management, and Client Servicing for a diverse range of companies and media entities, I can assist with the creation and execution of integrated marketing programs for Diaspora communities, primarily African Americans, Caribbean Nationals and Hispanic consumers. As Senior Director, Business Development with IMC Media Inc, an integrated marketing agency specializing in development and implementation of marketing programs for Diaspora communities, I am responsible for designing corporate identity solutions and marketing communications for small and midsize firms. For the past 17 years, IMC Media Inc. has conceptualized, developed and executed integrated marketing plans for media firms: Bet, Black Enterprise, Caribbean Life, as well as leading consumer packaged goods companies: Grace Foods, Goya, Unilever Corporation, as well as telecommunications giant Digicel and money remittance firms Western Union and MoneyGram. With extensive experience in developing and executing integrated communications plans, and a strong background in analyzing complex data and formulating actionable plans, I am dedicated to helping clients achieve maximum returns on their marketing investments. I hold a BBA and an MBA degree in Marketing from Hofstra University.