Patrick Zurick

Background

About Patrick Zurick

CAREER HIGHLIGHTS / SIGNIFICANT ACCOMPLISHMENTS Charged with critical need for New Product Development process was able to put in place New Product Development System that will insure corporate viability and increased profitability of over 25% from to in gross profit. New system will extend patent protection and maintain product exclusivity for company and channel partners. Challenged to turn around steadily decreasing operating profits, put in place initiatives and programs that targeted key competitive SKUs, introducing velocity pricing, addressing inventory management issues and reducing cost of goods sold (COGS). Within 36 months increased profits from $9 million to $13 million, increased inventory turns by 50%, and significantly improved pricing [which led to $1M in incremental profit and a 10% decrease in COGS as a percent of sales]. Faced with an eight year period of no new after-market product introductions. Led team in performing market research, prototype development, market testing, roll out, communications plan and product introductions within 12 months. Realized $1 million in revenue during first year of introduction (2005). Put system in place to continue product development with eight new product introductions in 2006. Tasked with the huge down turn in the business cycle, proactively pursued new market opportunities by creating new product development team to analyze, present, gain approval and develop new products. Within 9 months, developed and introduced new product to the market and set company on path of industry diversity. Specialties: CORE COMPETENCIES P&L Management to $60 million Cross Divisional Teambuilding New Market Development Project Management New Product Development Sales Management Strategic Planning Marketing Management Contract Negotiations Marketing Communications Motivational Leadership Fact Based Decision Making Directional Empowerment Director Marketing Functions