Patty Trainor
Sr Director at Ks&r
Based in Syracuse, United States
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Seniority
Director
Department
Advertising & Marketing
Location
Syracuse
Industry
Market Research
Company size
187
Contact information
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p•••••••@ksrinc.com
Phone
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Background
About Patty Trainor
Thriving in the pharmaceutical marketing research arena, my skills are deeply rooted in understanding pharmacy influences and outcomes, as well as the continuum of patient drivers for receiving a prescription product. As a Pharmacy SME in marketing research I have designed and managed hundreds of custom studies with a wide variety of healthcare professionals to understand and quantify the drivers behind prescribing habits and practices, dispensing outcomes, patient motivators, and much more. My marketing research experience spans 20+ years, and covers all facets of qualitative and quantitative marketing research, with most within the pharmaceutical industry.
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