Paul Baines

Background

About Paul Baines

Results driven and ROI focused leader and a dynamic, multi-disciplined and solutions-oriented creative with a strong visual style, tasteful understanding of colour, type and composition. Over 15 years of experience and success in developing and implementing impactful creative strategies with companies such as Best Buy, Liverpool FC, Levi’s, Adidas, Nike, New Balance, Warrior, Beats by Dre and the 47 brand. Thrives collaborating in a team, independently or remotely and has extensive experience of working within agile environments as well as building, managing and mentoring teams of designers. An ability to multi-task efficiently and prioritize on projects effectively from conception through to completion and able to collaborate with external suppliers and stakeholders. A strong believer of self awareness, development and personal growth with a desire to continue working with emerging technologies such as Web3, 3D and mixed reality projects. Has a solid background using the Adobe suite, Figma, Cinema 4D, zBrush, HTML5, CSS3, JavaScript and Python. Extensive experience in UX design, print, typography, animation, branding and brand management. Comfortable working in-house and client facing.