Paul Borovay

Background

About Paul Borovay

I bring over a decade of specialized experience in intellectual property law, focusing on trademark, copyright, and advertising. My role is pivotal in safeguarding our brand’s integrity and optimizing our trademark assets to align with strategic business goals. I lead initiatives to resolve IP disputes and implement compliance procedures across digital platforms, ensuring robust content integrity and brand protection. Collaboration is at the heart of my approach. I work closely with cross-functional teams to refine marketing strategies and ensure regulatory compliance, crafting messaging that is both accurate and effective. My efforts in developing educational resources and streamlining administrative processes have significantly enhanced internal alignment and operational efficiency. I am adept at negotiating strategic agreements that protect brand interests, leveraging my strong market awareness and legal acumen to secure favorable outcomes. Prior to Zebra Technologies, I honed my skills at Polsinelli PC and Pattishall, McAuliffe, Newbury, Hilliard & Geraldson LLP, where I managed extensive trademark portfolios and litigated complex IP disputes across diverse industries. My comprehensive expertise in IP law, coupled with a proactive approach to addressing potential infringement issues, makes me a trusted advisor and strategic partner in driving brand growth and compliance. On the non-work side, I record music under the name Alert the Cats, and I have optioned screenplays (none of which have been made into movies, hence why I continue to keep me day job).