Paul Grainger

Background

About Paul Grainger

After successfully completing his bachelors of business (management), Paul was introduced to the world of Traditional Media at The Sphere Agency, assisting senior staff with media buying and planning, and gaining valuable experience and insights both in media and in the intricacies of working within a full service agency. Mid 2014, Paul seized an opportunity to join the DAN Group, taking up a role as a Media Assistant at Huckleberry Agency, where he continued to consolidate his skill set and build experience within the industry. Paul moved from traditional into social media, starting as a coordinator at Dentsu Mitchell working across Federal and Victorian government accounts. During this time the team has grown to answer the growing need for Paid Social advertising services, and Paul seized the opportunities available to achieve a higher Role as Social Executive, further increasing his knowledge base to be able to respond the more complex social planning and execution. At the start of 2017, Paul moved into a Social Media Account Manager role, managing a team of three people and taking responsibility for several key accounts across the business. Paul maintained this role until April of 2018, before deciding to join a start up business focusing on digital media, with the specific focus for him being on biddable media channels, social and digital strategy and analytics. After getting a taste for independent agency, Paul migrated further into SEM specialisation and internal digital operations, utilising skills learned at award winning performance agencies like Columbus as well as his own agency to assist with developing product and delivering excellence for client search accounts. Paul currently works at Media Republic, an independent agency based in Brighton, Melbourne.