Paul Murdock

Background

About Paul Murdock

With over 30 years of experience in technology marketing, I am a seasoned and passionate leader who thrives on creating and executing growth strategies for Nordic ID, a leading provider of RFID solutions for real-time item tracking and Industry 4.0 deployment. As the Global Sales Director, I am responsible for the Nordic ID branded sales group, as well as evangelizing RFID technology within the Brady organization, which acquired Nordic ID in 2021. My core competencies include public speaking, media and investor relations, international distribution channel analysis and creation, and team building and mentoring. I have a proven track record of managing revenues in excess of $600 million, leading organizations ranging in size from 5 to over 1100 employees, and driving consumer adoption and healthy distribution channels for innovative and quality products. I am also tri-lingual (Spanish, Portuguese, and English), which allows me to adapt quickly to diverse cultures and situations. Technology is not only my profession, but also my hobby, and my strength is to distill technology into something that can be realized as revenue. My mission is to help organizations fight the damaging effects of item loss, streamline business procedures, and stay ahead of the competition.