Paula Lapas

Background

About Paula Lapas

With over six years of experience in business development and marketing communications, I am passionate about driving growth and partnerships for Hudson Regional Hospital, a leading provider of comprehensive and innovative healthcare services in New Jersey. As the Director of Business Development, I oversee the development and implementation of strategic plans to increase referrals, revenue, and market share. I also manage the online and social media marketing campaigns to enhance the hospital's brand awareness and reputation. I have successfully established and maintained relationships with physicians, attorneys, and other key stakeholders, resulting in multiple contracts and referrals. In my previous role as a Business Development Specialist, I supported the hospital's expansion and outreach initiatives, including launching new programs, services, and events. I have a strong background in psychology, which helps me understand the needs and preferences of our diverse and growing patient population. I am motivated by the mission of Hudson Regional Hospital to provide high-quality, compassionate, and accessible care to the communities we serve. I am eager to leverage my skills and expertise to contribute to the hospital's vision and goals.