Paula Liburd-Smith

Background

About Paula Liburd-Smith

An energetic individual with a passion for driving digital transformation. A Bachelor’s Degree in Information Technology, certificate in Digital Marketing and wealth of knowledge in the financial industry. A diverse, creative and curious business professional with experience in digital marketing, public relations, reporting & analytics, internal stakeholder management, internet and technology savvy, event planning, project management, business analysis and HR Learning. A proven leader and successful at creating and implementing community engagement and productivity on all levels. Build positive relationships in working with dignitaries, stakeholders, directors, media & the public across various diversified communities. Web & social media including creating internal RBC homepage social media site & other businesses. Areas of expertise include: Digital Technologies, Marketing & Channel Strategy, Personal & Commercial Banking, Enterprise Data Warehouse, Technology & Operations, Customer Relationship Management, Learning and Operations.