Pavithra Srinivasan
Consultant at Rsb Insights & Analytics
Based in Goa, India
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Seniority
Manager
Department
General Business & Management
Location
Goa
Industry
Market Research
Company size
149
Contact information
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p•••••••@rsbinsights.com
Phone
5 credits+91 ••• •••• ••••
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Background
About Pavithra Srinivasan
Consumer insights specialist with expertise in leveraging ethnographic methods to grow successful, culturally sensitive brands. I triangulate deep culture insights, semiotics, and consumer behaviour to power B2B & B2C branding, marketing, and user experience. Passionate about literature, food, yoga, and gender theory. Newly, mother of a baby boy; when I’m not parenting or working, I’m usually swimming or running to recover from both.Talk to me about ways to bring more nuance and inclusivity to gender-led branding.
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