Perla Lopez

Background

About Perla Lopez

A dedicated bilingual Talent Acquisition professional with hands-on experience in Human Resources, specializing in full-cycle recruitment, marketing, employer branding, and sourcing top talent. Skilled in managing the full-cycle recruitment process, including candidate sourcing, screening, and providing recommendations to hiring teams. Possesses the ability to execute effective recruitment strategies, maintain data integrity, and support hiring managers. Successfully led the Talent Acquisition operation at AREA15, where I implemented a CRM system to build and manage a strong pipeline of candidates. Leveraged the system to launch targeted email marketing campaigns that boosted candidate engagement and streamlined the hiring process. Developed standard operating procedures and rolled out effective recruitment strategies that aligned with company growth. Played a key role in enhancing the employer brand, organizing highly successful job fairs, and establishing partnerships with local community organizations. Background includes experience in the Creative, Hospitality, and Themed Entertainment industries, with a strong track record of adaptability, being a top contributor, and thriving in fast-paced environments. Maintains a strong focus on cultivating relationships with stakeholders and ensuring high standards of data and compliance. Highlights: • Revamped the Talent Acquisition process at AREA15 • Integrated a CRM system to build a robust pipeline of candidates at AREA15 to optimize recruitment operations and support strategic hiring initiatives. • Launched successful recruitment email marketing campaigns and strengthened the employer brand. • Organized and hosted successful company job fairs. • Lead and host new hire orientation classes of 50-70 team members each month. • Cultivated strong relationships with stakeholders and provided support to hiring managers. • Gained hands-on exposure to all HR sectors, including recruitment, employee relations, compliance, and benefits administration. • Fluent in English and Spanish, effectively translating for team members and facilitating communication in all HR operations to ensure effective communication and a smooth collaboration. • Curate and design internal communications with a focus on content creation and AREA15-branded flyers, among other materials. • Collaborated with the Marketing team to create, edit, and publish short-form content (e.g, IG Reels, TikToks) for AREA15's social media. Passionate about driving and contributing to organizational success and eager to embrace new challenges.