Pete McCarthy
Senior Director - Global Client Strategy at The Trade Desk
Based in London, United Kingdom
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Seniority
Director
Department
Sales & Business Development
Location
London
Industry
Technology; Information and Internet
Company size
4.7K
Contact information
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p•••••••@thetradedesk.com
Phone
5 credits+44 ••• •••• ••••
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Background
About Pete McCarthy
International advertising technology Business Development and Customer Success leader with 16 years of experience in media agency, start-up and established organizations, including 12 years in programmatic ad technology platforms. Proven effectiveness in planning and executing initiatives with high impact on revenue, strategic objectives and operational excellence. Specialties: Online Video Technology, Data & Analytics, Cross-Channel Media and Strategic/Brand Planning, Online/Interactive Marketing Management. Cross-Device, Linear TV, Online Attribution, Mobile, Account Management, DSP, SSP, DMP, RTB
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