Peter Andringa

Background

About Peter Andringa

I’m a strategic communications professional with ten years’ experience overseeing strategies for global SaaS enterprises, high-growth startups, think tanks, and nonprofits. Over the past decade, I’ve grown my expertise through high-impact projects, from leading a successful marketing and PR agency to developing content programs for Microsoft’s Azure deployments with partners like BMW and Nestlé. My work has spanned executive communications for senior leadership at Ingram Micro, developing an AI for Good thought leadership platform for IBM, and ongoing policy and advocacy work with a former World Economic Forum Director. I’m a storyteller whose work resonates at every level, internal and external, from the boardroom to customer-facing campaigns. Whether it’s building go-to-market content programs for 20+ products at Ingram Micro and Microsoft, or helping design and drive Ingram Micro’s Women in Cloud initiative to boost employee engagement, I love doing multichannel work that excites, inspires, and delivers results. Of course, I’m passionate about a lot more than that. A lifelong learner, essayist, and traveler, I remain endlessly curious about the world, hungry for experience and perspective. I’m a Returned Peace Corps Volunteer and an MA literature grad who’s sought to bring the creativity and critical thinking of that field to the corporate world. Meanwhile, I’m also a family guy, a musician, a reader, and a lover of languages. After a half-year hiatus, I'm currently consulting with Notified and its CMO to refresh their brand story and thought leadership, while helping advocacy organizations build strategic comms programs around geopolitics, sustainability, and economic development. In the past few months, I’ve done a lot of ghostwriting, publishing on TechCrunch, Bloomberg, Fast Company, Martech, and VentureBeat. Please feel free to reach out here or at pca235@nyu.edu – I’m always excited to hear what others are up to.