Peter Baker
VP Product & Solutions at Fortress Global Group
Based in Ferndown, United Kingdom
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Seniority
Vp
Department
General Business & Management
Location
Ferndown
Industry
Insurance
Company size
9
Contact information
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p•••••••@yourfortress.com
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Background
About Peter Baker
With 20 years of experience in customer experience delivery and transformation, I bring a deep understanding of CX/UX, technical know-how, analytics and operational impact into product management. I focus on designing seamless, personalised, and frictionless experiences that meet and exceed customer expectations. Since 2019, I’ve advanced from Solutions Architect to Senior Product Manager and Interim Head of Product at Capita, and now VP of Product at Fortress Global. In these roles, I’ve led product strategy and roadmap execution, launched multiple mobile app features, and introduced Generative AI-driven content standards to scale deliver, drive efficiency and consistancy. PRINCE2 certified with a proven track record in technology-led change, process redesign, and data-driven insight, I am passionate about building products and services that unlock growth, reduce cost, and transform customer experiences.
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