Verified recordFinancial Services

Peter Holford

International Business Execution Director at Citi

Based in London, United Kingdom

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Seniority

Director

Department

General Business & Management

Location

London

Industry

Financial Services

Company size

201K

Contact information

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Email

1 credit

p•••••••@citigroup.com

Phone

5 credits

+44 ••• •••• ••••

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Background

About Peter Holford

I have a wealth of knowledge, skills and expertise in developing and launching groundbreaking products into global markets. I have worked with many institutions as an Entrepreneur in Residence, Founder, CEO and Chief Product Officer, devising and executing innovative product strategies, developing roadmaps and leading product lifecycles. I am recognised for successfully building profitable products, streamlining operations and ensuring strong compliance controls. I pride myself in coaching and mentoring talent, building high performing teams who are successful in driving high revenue growth. My most notable career achievements have been- developing and launching the first mid-market corporate loan processing at Citigroup, significantly reducing turnaround times and increasing conversion - developing and launching the world's first live Tap-to-Phone product whilst at Worldpay which led to the development and adoption of new industry standards - Leading then invention and proof of concept for Experian Verify, providing instant employment and income verification for affordability which is now widespread across the US and UK - Leading the design and delivery of Nudge, the world's first live behavioural economics based app - and the first public cloud deployment - at HSBC - Developing CBA Viewpoint, the world's first economic indicator to be published by a bank from consumer transaction data while at Commonwealth bank of Australia - Developing and launching new consumer and SME propositions and digital distribution channels for MORE TH>N, a >$1bn direct-to-consumer brand

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