Peter Schauf

Background

About Peter Schauf

Global beverage expert who has successfully led and grown multiple brands and businesses across the U.S. & international markets. I have a proven track record of delivering and exceeding business plan objectives, developing and implementing effective strategies and solutions and managing and motivating cross-functional teams. As the Vice President International Anheuser-Busch, I oversaw the international distribution and market development for a portfolio and brands with P&L accountability. With Craft Brew Alliance I served on the Executive Leadership Team and the advisory board of Kona Brewing Company, one of the fastest growing craft beer brands in the U.S. My achievements included successfully building 3 businesses from start up to National/International brands highlighted by growing Kona to a 12 share in Hawaii, successfully launched in the U.S. mainland & international (40 countries) and introduced and developed Coors Light in the Republic of Ireland (now the number 3 selling brand).