Philip Dawson

Background

About Philip Dawson

Philip has a total of 26 plus years experience with a healthy mix of different businesses which are competitive and distribution intensive like Foods, Salty Snacks, Carbonated Soft Drinks, Beverages,Chocolates, Confectionery, Pet Care, Breakfast Cereals, Personal Care, Portable Power, Edible Oils,Health, Health and Wellness, Batteries, Mosquito Swatters, Home Care and LEDPhilip has worked with Large and Medium Sized businesses.He enjoys turning around difficult regions and reviving businesses where a lot of turnaround in the sales and distribution structure is required and has always looked into new opportunities to improve business. He is very passionate and aggressive about execution excellence in the Market along with buliding people's capability within his team.Areas of Expertise:Developing an effective Go to Market strategy for the AreaBalancing between Developing Strategy and effective execution in MarketThought LeadershipPromote High Performance culture through building effective teamsStrategic Brand Management and New Product DevelopmentTrade MarketingSales Capability Building and TrainingChannel and Category DevelopmentKey Account ManagementConflict ManagementHigh Reward and Recognition Culture