Philip Goodman

Background

About Philip Goodman

I have a passion for creating optimal user experiences that drive revenue growth and customer satisfaction. 15+ years of vast experience across the digital eco-system; providing strategic methodologies and best practices, which produce revenue growth, increases market share, propels customer acquisition and retention. Along with my extensive experience in experimentation and personalization with multiple best in class platforms and tools, I bring thought leadership and innovative solutions. Being dedicated to my craft, I stay abreast of the latest trends, best practices, and technology. • Leads by example and communicates well with all levels. • Quantitative and qualitative data analysis with advance statistical methodologies. • Great adaptive interpersonal skills to work well with cross-functional groups. • Content planning and strategy expert. • Experienced with online branding and conversion campaigns. • Expert in creating and executing behavior targeting and email campaigns. • Proficient in A/B and multivariate testing with multi-browser verification. • Professional public speaking and presentation skills. • Proficient at developing marketing plans and budgets. • Advance knowledge of search engine methodologies and optimization strategies. • Adept at handling multiple tasks in a deadline driven environment. • Well versed in social media marketing, and blogging.