Philippos Sfiris
Head of Market Strategy and Vessel Performance at Git Coatings
Based in Greece
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Seniority
Director
Department
General Business & Management
Location
Greece
Industry
Paint; Coating; and Adhesive Manufacturing
Company size
45
Contact information
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p•••••••@gitcoatings.com
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Background
About Philippos Sfiris
Strategic growth and market strategy leader with over 15 years of experience across maritime, industrial automation, and technology-driven B2B sectors. I specialize in turning customer and market insight into go-to-market strategies, decision-support tools, and value propositions that drive adoption, differentiation, and measurable growth. Known for my ability to conceptualize and build things from scratch, I combine structured thinking with creativity - designing frameworks, tools, and processes that connect strategy with execution and enable teams to act with clarity. My work applies a systemic approach to market growth, one that extends beyond customers to include the full ecosystem of stakeholders, partners, and regulators that shape long-term success. With experience across both global multinationals and fast-growing startups, I bring a balanced perspective on scale, agility, and execution. By working closely with sales and commercial teams, I act as a leader who listens, gathers insights, and shares knowledge, driving a proactive, consultative sales approach while coaching teams to engage with customers through value and performance. Key achievements: 1) Built and led global market intelligence and strategy functions that turned data and insight into commercial direction. 2) Developed data-driven value propositions based on lifecycle cost and customer benefit, enabling customers to make informed investment decisions and suppliers to communicate credible value. 3) Championed value-based selling, equipping commercial teams with insight, tools, and playbooks that elevated customer engagement and improved win rates. 4) Designed and launched integrated solutions - combining advanced materials, technology, and advisory services - that turned new innovations into scalable, differentiated growth offerings across multiple markets.
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