Phillipa Yule

Background

About Phillipa Yule

I am a professional services marketer with 25+ years of communications, marketing, branding, and business development experience gained primarily within the legal, executive search, and hospitality sectors. I develop and implement integrated marketing and business development initiatives to raise brand awareness and visibility, expand relationships with existing clients and engage with new clients, and support practice group and firm business goals. As a marketing generalist, I have experience with: RFP/tender responses, developing client plans, branding and positioning, website redesign and SEO, public relations, social media, and event planning. I am a positive and level-headed relationship builder, with experience leading a team of marketers in multiple locations. Known for being a self-motivated, adaptable and resourceful team player with a collaborative hands-on work style, I am also an articulate communicator, passionate about delivering exceptional client service. Originally from New Zealand and blessed with the wanderlust gene, I have enjoyed an international career in the USA, UK, Germany, Taiwan, Hong Kong, mainland China, and Australia. I am always planning a new escapade and enjoy the pre-trip research almost as much as being away.