Pidsinee Einarsdottir

Background

About Pidsinee Einarsdottir

I love analyzing data, understanding it, and using it for strategic decisions. I am passionate about introducing and promoting great services and products to a wider audience and see ideas turns into actions. Key areas of expertise- Performance Marketing: I have years og experience in performance marketing across leading paid platforms such as Google Ads and Meta, specializing in both B2B and B2C. My focus is on using marketing metrics to deeply understand core audiences and improve campaign performance- Website Optimization: My skills include website administration, on-page SEO, Core Web Vitals, and user-friendly optimization to drive conversions. I continuously analyze website data and test landing pages to enhance user experience and engagement. I am also passionate about website tracking, privacy and accessibility, with a basic understanding of HTML and CSS- Analytics & Improvement: I enjoy understanding the customer journey and utilizing insights to continuously enhance marketing initiatives, websites, and products. I routinely conduct analyses and track KPIs to obtain valuable insights, while also carrying out experiments for optimization. A bit about me outside of work, I speak English, Icelandic, and Thai. In my free time, I enjoy playing indie video games, going for runs, and admiring beautiful landscapes.