Verified recordAppliances, Electrical, and Electronics Manufacturing

Pradipta Roy

Head of Brand Management & Digital Marketing at Voltasbeko

Based in Mumbai, India

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Seniority

Other

Department

Other

Location

Mumbai

Industry

Appliances, Electrical, and Electronics Manufacturing

Company size

Contact information

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p•••••••@voltasbeko.com

Phone

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+91 ••• •••• ••••

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Background

About Pradipta Roy

Great marketing sits where consumer insight, creativity, and technology converge. My focus is on turning this convergence into strategies that build brand equity, drive sustainable growth, and strengthen consumer relevance.I work across brand strategy, integrated marketing, and go‑to‑market leadership, translating business objectives into differentiated brand platforms, compelling narratives, and effective execution across channels.Expertise areas- Brand Strategy & Positioning- Integrated Marketing & GTM- Consumer Insights & Market Intelligence- Digital, Social & Performance Marketing- Content & Brand StorytellingI believe enduring brands are shaped by strategic clarity, disciplined execution, and a deep understanding of consumer behaviour—powered by collaborative, curious, and forward‑thinking teams.

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