Prateek Singh

Background

About Prateek Singh

I’m an IT Business Analyst with 7+ years of experience delivering business analysis, process improvement, and CRM transformation projects across Salesforce Sales Cloud, eCommerce, and SaaS platforms. I specialize in translating business needs into clear functional requirements, user stories, and technical specifications while collaborating closely with stakeholders, Salesforce Admins, and development teams.In my current role, I work on Salesforce CRM enhancements focused on optimizing lead-to-opportunity workflows, improving sales visibility, and driving adoption through automation, reporting, and user-centric improvements. I have strong experience in Agile/Scrum delivery, backlog management, sprint planning, UAT coordination, and end-to-end functional validation.My strengths include requirements gathering, gap analysis, stakeholder management, API testing (Postman), data validation (SQL/MySQL), and process mapping using tools like JIRA, Confluence, Lucidchart, and Figma. I also leverage Generative AI tools such as ChatGPT and Microsoft Copilot to accelerate documentation, improve requirement clarity, and support workflow automation.I’m passionate about building scalable CRM solutions that improve sales efficiency, reporting accuracy, and overall business outcomes. I’m currently open to opportunities where I can contribute as a Salesforce Business Analyst, CRM Business Analyst, or Product Business Analyst in high-impact digital transformation initiatives.