Predrag Bursac
Director, Global Marketing, Informatics at Becton Dickinson
Based in Paramus, United States
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Seniority
Director
Department
Other
Location
Paramus
Industry
Hospitals and Health Care
Company size
50
Contact information
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p•••••••@bdj.co.jp
Phone
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Background
About Predrag Bursac
Healthcare strategy, innovation and marketing business leader with 18 years of experience in Life Sciences, Medical Implants, and Diagnostics. Defined growth strategies and innovation frameworks, and executed via business development, new business incubation & product roadmap management. Extensive experience in fostering new growth in digital health and informatics arena. Passionate to accelerate growth and deliver transformational and impactful business results. Competences: New Product & Technology Development, Innovation, Strategic Planning, Business Development, M&A, Technology Scouting, Due diligence, Financial Valuations, Business Case Development, Commercial Partnerships, Clinical Co-development, Pipeline Development, New Business Incubation, Roadmap Management, Market Research, Competitive Intelligence, Evidence-based Medicine, Digital Health, Informatics, Software Development Lifecycle, Cross-functional Team Leadership, P&L, Customer Account Management, User-Centered Design, Customer Value Measurement
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