Prerona Chatterjee

Background

About Prerona Chatterjee

Hello! My name is Prerona Chatterjee, I'm in the second year of my BA English Hons and I have been working as an Influencer Marketing Executive for the last 1.5 years. I have previous experience of Influencer marketing and content creation, infact I've worked with numerous companies like Booyah and Josh App, where I had to hire and handle campaigns of creative video based content creators. I have worked on all desirable platforms, like Instagram, Facebook, YouTube Influencers, alongwith shopping apps like Amazon and Flipkart. I have experience handling Nano, Micro, Macro and Mega Influencers, followers' ranging from 3.5k to 3.5M. I have also worked with creators from Pan India of various niches like : Lifestyle, Fashion, Fitness, Beauty, Health, Food, MomBloggers. The brands I have worked with are : Auric Drinks, BeloraParis, SlurrpFarm, Booyah, Dot & Key Skincare, SandPuppy PainRelief, Sugar Cosmetics, KunSquad, Vega Beauty, Kapiva, Re'equil, Plum Goodness, YouTube, Bournvita and many more. I have conducted a paid campaign for well known CryptoCurrency brand named CoinDCX in January 2022. I have also worked in creator acquisition for : Trell and Rizzle. I am familiar with all types of campaigns (Barter, Paid, Review, Video, Giveaway). I have managed campaigns involving Celebrity Influencers like : SlayyPoint (CoinDCX), Anushka Sharma (SlurrpFarm), Kiara Ali Advani (Belora Paris) and Ananya Pandey (Vega Beauty). On the top of that I am an influencer myself and I am the co-founder of a Facebook page with almost 200k+ likes alongwith 3M+ reach. Other than that, I have been working as an influencer onboarding executive, SMM Manager, and a Content Writer for several months now and I am looking forward to expand my knowledge in the same fields.