Pritish Gupta
Head of Marketing at Okaya Electric Vehicles
Based in Gurugram, India
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Seniority
Other
Department
Other
Location
Gurugram
Industry
Motor Vehicle Manufacturing
Company size
501-1000
Contact information
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p•••••••@okayaev.com
Phone
5 credits+91 ••• •••• ••••
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Background
About Pritish Gupta
“Seedhi Baat no Bakwaas let us talk action as market needs action” a tagline that has found its practical manifestation in my professional journey. Marketing Strategist and Brand Evangelist bringing unique thought-provoking perspectives in planning and executing high-impact Integrated Marketing Campaigns New Product Launches PR Events Retail Branding ATL / BTL OOH Corporate Communication and Trade Marketing Initiatives which created market buzz and engaged the target customers and established the company as a leading player in the wider global community Throughout my career I have worked across diverse Media Channels (TV Print Radio Digital & Social Media) enhancing marketing funnels building strategic channel/agency partnerships and strengthening brand equity. Orchestrated Rebranding Initiatives of OnsiteGo Nova Specialty Hospitals and Max Life Insurance signed Ayushman Khurana (TECNO) and Sanjeev Kapoor (Cargill) as Brand Ambassadors Commercially driven Profit Centre Head credited for setting up and managing successful Profit Centre Operations Multi-Channel Direct Retail E-Commerce and Online Marketplaces from ground-up expanding footprints into new regions/ segments and formulating winning GTM strategies for top & bottom-line growth. Known for shaping abstract ideas into realistic plans balancing resources to maximize ROI managing challenging tasks and delivering exemplary results P&L impact. I have led and mentored internal & channel teams with an equal desire to win Key Driver to Change: Expert in utilising cutting-edge Technology Data Analytics MARCOM Tools / Digital Platforms like Google– Search (SEO) YouTube Facebook - Instagram Twitter WhatsApp Websites Chat Bots Affiliates/ Content/ Performance and Influencer Marketing resulting in increased online traffic lead generation and sales conversions Strategic Influencer Stellar in high-profile executive roles driven by the need to innovate. Gifted with the vision determination and skills needed for achieving business goals. At ease in cutting across hierarchies networking with C-Level Executives BU Leaders Vendors and Leading E. Com. Platforms for streamlined and profitable operations Recognized by seniors as a Dynamic Go-Getter & Problem-Solver and by Colleagues & Friends as a Trustworthy and Collaborative always willing to help people. Pleasing personality with a zest for life in my free time I like to engage in cooking and teaching. I strongly believe in the values of Integrity Honesty and Discipline with a commitment to organisational goals
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