Purva Gado

Background

About Purva Gado

I'm a technology consulting professional with deep expertise in the FMCG sector, particularly across home care, personal care, and cosmetics. My work spans innovation scouting, research-led advisory, and translating scientific insights and business analysis into actionable strategies that drive tangible business outcomes. I have a strong understanding of intellectual property rights, with hands-on experience in various types of patent searches for clients in home care, personal care, and medtech. I also hold a Postgraduate Diploma in Patents Law, which further supports my strategic advisory work in innovation-driven projects. In the cosmetics and personal care domain, I bring deep insight into the core science behind emerging trends such as overall wellbeing, skin endocrinology, neurofragrance, and holistic beauty. I actively track and advise on sustainable innovations, including waterless cosmetics, sustainable biomass-based ingredients, and advanced biomanufacturing. Building on this, I support leading global clients in aligning product innovation with sustainability goals by developing ESG reporting frameworks, identifying Scope 3 emissions reduction strategies, conducting lifecycle assessments, and scouting sustainable suppliers. This end-to-end advisory helps brands drive impact from concept to shelf. I also stay closely aligned with evolving social trends such as Gen Z trends, vegan beauty, and gender-neutral formulations. I specialise in integrating AI and digital transformation within the beauty and home care industries—bridging consumer science, regulatory foresight, and market intelligence. I’m currently expanding my professional network and thought leadership through insights, visuals, and analysis on innovation, technology, and sustainability.