Rabia Aamir

Background

About Rabia Aamir

Rabia Aamir heads Strategy at Happa. She has extensive experience with 15+ years in consulting, conceiving, developing, and executing unique marketing campaign plans, promotional, and social media strategies with local, national, and international brands.She is also currently Advisor for PINE Global and PINE UK, Pakistan’s only social enterprise incubator. She is a member of WEET, a woman entrepreneurship training programme in collaboration with the Commonwealth. Committed to lifelong learning she finds startups especially interesting and has been a consultant WCCI Bahawalpur, working towards creating sustainable economic empowerment solutions for rural women in 2019-2020. She is also recipient of the Federal Chamber of Commerce Women in Marketing Award 2019 for her contribution to the field. She is also Founder, Bastaan.com, supporting small businesses and entrepreneurs #madeinpakistan the opportunity to take advantage of the online community and marketplace, providing mentorship and leadership development.She has served on the of the Pakistan Women Economic Empowerment Committee, Ministry of Commerce working for gender inclusion in line with the e- commerce policy for Pakistan.Continuing with integrating strategy, consulting and SME development she continues as Trainer for various international organisations on marketing and digital skills.