Rachna Prasad

Background

About Rachna Prasad

Marketing for me is Serendipity. Just like most magical things in life are. My journey as a marketer started in space selling as a trainee with Bennett Coleman. What followed were immensely productive years at Ogilvy, Amex & MetLife In 2013, I took a plunge into the deep waters of the start- up world with Oxigen,(a Fintech Company). 6 years, 4 million wallets, several award-winning campaigns & celebrity endorsements later, I took another dive into the #SaaS world at Vinculum, a global software company helping brands scale with omnichannel retail technology. At Vinculum, I drove Marketing and Alliances for India, SEA & MEA. In addition to Brand building, demand generation & enabling a steady pipeline for sales, my role has been to create a strong ecosystem of partners and engagements globally that can add value to our customers Starting Jan 2023, I have taken yet another forward leap and become an independent consultant who helps small/ mid sized firms, create a marketing menu for themselves. I particularly enjoy assignments in the B2B space. So if you are looking for advise to set up a marketing function that aligns to your business goals or simply need help in getting things done, reach me on +91 Cheers!